--- title: Making goals fun and meaningful description: Mattias talks about goals and how to make them fun and meaningful, people often forget the purpose of the goals and only focus on looking at the numbers image: https://www.mattiasgronborg.com/hubfs/MGT188_TNB.jpg --- [![](https://www.mattiasgronborg.com/hubfs/mattiasgronborg_logo-1.svg)](https://www.mattiasgronborg.com/) [![](https://www.mattiasgronborg.com/hubfs/mattiasgronborg_logo-1.svg)](https://www.mattiasgronborg.com/) [Home](https://www.mattiasgronborg.com) [Blog](https://www.mattiasgronborg.com/blog) [About](https://www.mattiasgronborg.com/about) [Contact](https://www.mattiasgronborg.com/contact) # Making goals fun and meaningful By [Svea Landschoof](https://www.mattiasgronborg.com/blog/author/svea) 2022.05.27 [Back to listing](https://www.mattiasgronborg.com/blog) In today's episode, Mattias talks about making goals more fun and why the meaning is so important when talking about goals. ## Making goals fun There are two reasons why Mattias tries to make goals more fun for his team: 1. What's the point of doing anything if it's not fun? 2. Setting the right energy to achieve something. Mattias has set up iGoMoon for growth in the last months, which obviously resulted in higher costs than before. Right now, there are not enough sales to keep up with the growth which has caused some tension lately. Especially now, he can see how vital the right energy is. Some months ago, before the Christmas vacation, there was a [specific energy around the goals](https://www.mattiasgronborg.com/blog/efficient-work-with-excellent-team-dynamics); now, six months later, there's a completely different energy around these same goals. In the end, it's all about meaning, and people often forget about that part when working with SMART goals. They only look at the numbers but don't think about how important the purpose is when reaching goals. ## The meaning of goals To understand this meaning, which after all creates the right energy, it's essential that you, as a leader, inspire your team and make sure that everyone is on board. You might have the entire picture and a clear overview, but you can't expect anything from your team if they don't. This is also something that Mattias is working on. He's especially improving his [communication](https://www.mattiasgronborg.com/blog/giving-people-a-chance-to-understand-before-setting-expectations) to make everything as straightforward as possible for everyone and inspire them in the end. To make goals and achieve those more fun, he and his team came up with some playful ideas: Every week they give kudos to the person who: - closed most deals - has the highest labor utilization rate - is most engaged on the cultural side and gives most karma to others They also have the so-called 'marble jar'. It's exactly what you'd think: a glass full of marbles. These marbles could either symbolize money or hours. It's an excellent visual motivator that is connected to different processes-driven goals. ## Motivating people In this context, Mattias talks about how people are [motivated by different things](https://www.mattiasgronborg.com/blog/healthy-competition-can-drive-your-team). Some people get motivated by the effect of actually reaching a goal. Other people are driven by the different milestones along the way. Others are all about the difference or the meaning they create by reaching their goals. He emphasizes how important it is to find out what drives your people and not force something onto them that might be motivating for you. 💡 EPISODE TAKE AWAY Different people are motivated by different things. How do you make goals fun and meaningful for your employees? [# Execution](https://www.mattiasgronborg.com/blog/tag/execution) #### ABOUT THE AUTHOR **Svea Landschoof** is a real doer. Svea sets high goals for herself and will work overtime to ensure she achieves them. She defines her own success and isn’t afraid of life’s surprises. If she were, she wouldn’t have made it to the Moon. She is the woman behind and in front of the camera. Svea is multi-talented and lets her skills shine while she both shoots and hosts the inspiring YouTube series with iGoMoon's founder Mattias Gronborg. ## More Like This [Read More](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers) 2022.06.26 [# Execution](https://www.mattiasgronborg.com/blog/tag/execution) #### [CEO report for May 22 - reactivating previous customers](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers) In today's episode, Mattias is sharing the CEO report for May 2022 which includes the good things from May, what needs to be improved and which opportunities they have. [Read More](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers) [Read More](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales) 2022.06.11 [# Strategy](https://www.mattiasgronborg.com/blog/tag/strategy) #### [Implementing different strategies to increase sales](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales) In today's episode, Mattias talks about how he's planning to get sales back on track. Mattias has been working on many different strategies to improve sales over the last couple of weeks. [Read More](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales) [Read More](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward) 2022.06.09 [# Execution](https://www.mattiasgronborg.com/blog/tag/execution) #### [Dealing with tough times and looking forward](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward) In today's episode, Mattias talks about how he's coping with the current situation at his company and talks about things you can learn in tough times. [Read More](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward) [Read More](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers) 2022.06.26 [# Execution](https://www.mattiasgronborg.com/blog/tag/execution) #### [CEO report for May 22 - reactivating previous customers](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers) In today's episode, Mattias is sharing the CEO report for May 2022 which includes the good things from May, what needs to be improved and which opportunities they have. [Read More](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers) [Read More](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales) 2022.06.11 [# Strategy](https://www.mattiasgronborg.com/blog/tag/strategy) #### [Implementing different strategies to increase sales](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales) In today's episode, Mattias talks about how he's planning to get sales back on track. Mattias has been working on many different strategies to improve sales over the last couple of weeks. [Read More](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales) [Read More](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward) 2022.06.09 [# Execution](https://www.mattiasgronborg.com/blog/tag/execution) #### [Dealing with tough times and looking forward](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward) In today's episode, Mattias talks about how he's coping with the current situation at his company and talks about things you can learn in tough times. [Read More](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward) [All blog posts](https://www.mattiasgronborg.com/blog) ## Don't be a stranger Now we are close to something new, the easiest way to contact me is here. 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